Blindspot Works Coaching
Your business has gaps. Let's close them, together, and systematically.
Blindspot Works Coaching is an ongoing relationship for owner-managed businesses who are ready to stop firefighting and start building a business that works properly. Not a course. Not a one-off. A genuine thinking partnership, built around your business.
Fit
This is for you if...
- You know your business has operational gaps but you've never had the time or outside perspective to properly map them
- You've tried tools, systems, or automation before and didn't get the value you expected
- You're the bottleneck in your own business and you want to change that
- You want someone who can think strategically AND understand the technical side, without having to explain both worlds to two different people
- You're not looking for a quick fix. You want lasting, structural improvement
This isn't the right fit if you want someone to simply execute a brief you've already written, or if you're looking for cheap or fast. The businesses I work with see genuine, lasting improvement, and that takes proper thinking and honest conversation.
How It Works
A relationship built around your business
This isn't a generic coaching programme with modules and workbooks. Every engagement is built around where your business actually is, and where you want it to go. Here's how it works in practice:
Quarterly Planning Call
At the start of every quarter, we step back and look at the full picture. Where are the biggest gaps right now? What's the highest-leverage thing to focus on next? We set the direction for the next 90 days together.
Fortnightly Coaching Calls
Every two weeks we review progress, work through what's stuck, and keep momentum. These calls are structured but flexible. We go where the business needs us to go.
Weekly Async Check-in
Between calls, you send a short weekly voice note, letting me know what's moving, what isn't. I respond with observations, questions, or resources. This keeps the thinking alive between sessions without adding to your calendar.
Your Business Journey Map
From our first session, we build and maintain a shared document that captures your customer journey, the gaps we've identified, the decisions made, and the progress tracked. This becomes a living record of your business improvement, something tangible you own.
Quarterly Progress Review
Every quarter we re-run a version of your Business Journey Scorecard to measure what's changed. Progress that's visible is progress that motivates.
Research & Resources Between Sessions
Where you need tools, frameworks, or options evaluated, I do the research so you don't have to. You get a considered recommendation, not a Google result.
Investment
Simple, transparent pricing
Billed monthly. Rolling 3-month commitment, reviewed quarterly. Cancel at the end of any quarter with 30 days notice.
"This is designed to be a 12-month relationship. The businesses that get the most from it are the ones who commit to the journey, not just the next quarter. That said, you're never locked in. If it's not working, we part ways cleanly."
Existing coaching clients receive a discounted rate on the White Room Process Workshop (normally £2,495).
Start with a ConversationAbout
You'll work with me directly
I'm Pieter K de Villiers. I've been working with business owners on process improvement and automation since 2014, long before AI became a buzzword. I built MacantaCRM from the ground up, took it to market, and managed its acquisition. I've been the founder trying to hold operations together, and I've been the consultant helping others do the same.
I work with a small number of clients at any one time. You won't be handed to an account manager or a junior. You get me.
Get Started
Ready to map the gaps?
The first step is a conversation. No commitment, no hard sell. Just an honest look at where your business is and whether this is the right fit.